Broadband Challenge

Challenge:

How long could you go without using any forms of traditional medium (television, radio, print, etc) but internet?

First of all, I am very comfortable using internet every day, especially as an advertising student.  I wake up in the morning, the first thing I do is turn on my computer, play some music, get on social network like Facebook and Renren and browse the internet.  I rarely watch television and if I listen to the radio, it’s always in my friends’ cars or other public places which I didn’t mean to. 

When I wait for the bus, instead of calling to check when the bus comes, I search “Maps” application on my iPhone by using 3G network.  We can do everything online, including watching television, movies, design, etc.  The most important thing is with little cost.  

However, if I can only use internet for everyday life, it all depends on the stability of the internet.  When we have no wifi, 3G or technical issues of cable, we have no access to the internet.  It sometimes happens and it’s risky. 

My prediction of Oscar winners

Oscar Nominations 2011 List

BEST ACTOR

The Nominees:
Javier Bardem, 'Biutiful'
Jeff Bridges, 'True Grit'
Jesse Eisenberg, 'The Social Network'
Colin Firth, 'The King's Speech'
James Franco, '127 Hours'

BEST ACTRESS

The Nominees:
Annette Bening, 'The Kids Are All Right'
Nicole Kidman, 'Rabbit Hole'
Jennifer Lawrence, 'Winter's Bone'
Natalie Portman, 'Black Swan'
Michelle Williams, 'Blue Valentine'

BEST SUPPORTING ACTOR

The Nominees:
Christian Bale, 'The Fighter'
John Hawkes, 'Winter's Bone'
Jeremy Renner, 'The Town'
Mark Ruffalo, 'The Kids Are All Right'
Geoffrey Rush, 'The King's Speech'

BEST SUPPORTING ACTRESS

The Nominees:
Amy Adams, 'The Fighter'
Helena Bonham Carter, 'The King's Speech'
Melissa Leo, 'The Fighter'
Hailee Steinfeld, 'True Grit'
Jacki Weaver, 'Animal Kingdom'

Personally, I have the prediction that Jess Eisenberg will win the award of best actor.  After The Social Network released, people started to talk about it.  Its own facebook page was created and it got 687,452 likes.  In other forums and blogs, people are blogging and posting their own opinions.  The internet now has a large voice and it is somehow showing most audiences’ views to help to choose our best prize for actors, actress, picture, etc. 

Social Media

Social Media

Value is found in the communication.  This is why social networking tools such as Facebook, Myspace and Twitter are big nowadays.

Personally, I use Renren which is considered as Chinese Facebook every day.  The reason I started to use Renren because almost every single of my Chinese friend uses it.  It is such a fascinating tool that I could find my elementary classmates.  The same as Facebook, I get to know more about my classmates and friends.  This is networking and one day it might help with your future.  As the network grows, its value grows. 

A lot of companies have already found the potential of these networking tools.  This is called social media marketing.  They start to buy and place advertisements on these websites.  The effectiveness of the products being advertised is highly increased.    

Youtube is very successful social entertainment.  We can find several brands are being advertised through Youtube such as Absolute Vodka, Home Depot, Quicksilver, Nike Training and CBC.  Statistics show that in June 2007, YouTube represented 11.5% of the user's online activity, and since increased its visitors to reach 22.3% in November 2009, and it is still increasing.  It indicates that more and more audiences are visiting Youtube, in another words, products are being advertised through Youtube are being noticed more than before.